Results tagged “Internet TV”

April 4, 2009 1:39 AM

Dr. Strange-Cable Programmer-Love: or How I Learned to Stop Worrying, and Love the Big Programmers, Big Distributors, and Big Subscription TV Prices . . . While I Wait on Internet TV

Given last week's posts, one of the big attractions of the Cable Show was to hear how the big programmers viewed the upstart Internet content distributors.  Therefore, I was especially intrigued by a panel presentation by big cable programmers cleverly titled, "Jumping Through (Hulu) Hoops:  Programming for a New Video Paradigm".  Every panelist seemed, in one sense or another, to regard the Internet as something to be either shunned, ignored, or to be indulged, but in limited amounts, and with great care.  The primary concern with putting programming on line seemed to be jeopardizing the "dual" revenue stream that the large programmers get from subscriptions and advertising revenue.  No one wanted to be "broadcasters" (not even the broadcasters--Fox and NBC)--in the sense of being reliant on advertising revenue alone. 

The spectrum of opinions regarding the value of placing programming on the Internet seemed to go from the "more progressive" that saw some perceived value in either using the Internet to "monetize" (this was a word that was used a lot) non-first-run (i.e., repeat) programming, or in using the Internet to promote interest in new channels, or new shows on existing channels. 

 


Continue reading Dr. Strange-Cable Programmer-Love: or How I Learned to Stop Worrying, and Love the Big Programmers, Big Distributors, and Big Subscription TV Prices . . . While I Wait on Internet TV
March 30, 2009 7:48 PM

A La Carte Programming . . . Is the Toothpaste Out of the "Tubes"?

It's rare that I actually notice a policy issue at the same time as everyone else (or at least one other person--but from a very credible newspaper), so I wanted to toot my own horn and note that the New York Times had an article yesterday, and a blog entry by Saul Hansell of the Times around the same time I posted my blog entry last week on the consumer backlash against traditional, high-priced, subscription TV programming.  The Times article notes that, despite the big programmers desire to use the Internet as yet another subscription-bundling opportunity, the Internet has a way of creating unpredictable consequences.  Well, the Cable Show is in DC this week (for the first time in 40 years), and--thanks to the kind invitation of the ever-classy NCTA CEO, Kyle McSlarrow --I am planning to attend (for the first time in more than 40 years).  I've always heard great things about the Cable Show, and I'm really looking forward to it. 

As you might guess, I'm especially interested in whether the topic of Internet-based subscription TV is discussed and how the industry leaders view this issue.  This will probably be the one panel discussion I miss--if it comes up at all!  If the issue comes up, though, I can't promise an up-to-the-minute report, but I might be able to beat my 16 day lapse from when Julius Genachowski was nominated to be FCC Chairman, and when I posted something about it;-)